Knowing your audience


In this module, we'll explore how knowing your audience can help you design a radio program that not only engages them but is also useful for them. It introduces techniques, questions, and tools to help you learn about your audience.

The module takes approximately 30 to 40 minutes to complete.

How to access our learning modules

FRI's online learning modules are accessible to our staff and partners. Broadcasting partners are given a login when registered.

All our modules are available at: