Lexicon of radio program production terms

This is a list of commonly used radio program production terms in North America, and a few other terms that are used at Farm Radio International that might be useful in understanding how to produce effective radio programs for a variety of audiences.

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How to create radio spots

Radio spots are short (usually 15-60 second) radio pieces that deliver one single, clear message. They can be presented in various formats, but two of the most common are straightforward announcements—also called Public Service Announcements or PSAs—and short dramas.

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Podcasts

What makes an audio file a podcast is complicated because there are many types of podcast. The ultimate power of this highly flexible format lies in the sheer variety of possible podcasts. Listeners can find exactly what they want. Producers can use whatever style they choose.

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Running a radio quiz

A radio quiz can be very entertaining, and is a great way to encourage audience participation. Quizzes are also one way to evaluate the effectiveness of your radio program at clearly delivering key messages to your listeners.

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Using ‘forum theatre’ on air

Forum theatre is a different approach to radio drama, one that actively involves the audience. It is a fun, safe, and open way to share ideas and collaborate on solutions to challenges in rural life, including agriculture, health, and other issues.

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How to produce mini-docs

A mini-doc is a story with action and emotion, and it engages the listener in a way that straight facts and information can’t. A mini-doc takes the listener to a place they can mentally visualize. When people can “see” a place or a person in a story, they will listen more intently.

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How to produce a tape talk

A tape talk is part live interview and part recorded voice and sound. The host interviews a reporter and, as part of his or her answers to the host’s questions, the reporter uses audio clips to help tell the story.

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Audio BH2: Promos

Promos advertise the time and day as well as the purpose of your program. They are aired at different times during the programming day and week to help grow your audience and remind regular listeners to tune in to the next show.

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Public games (Jeu public)

What is a “public game”? A jeu public or public game is a community event which brings together the whole community to discuss an important issue. The idea originated in Francophone West Africa, and is extremely popular in Burkina Faso. In some cases, a radio station broadcasts live from the event. More often, the station…

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